FirstCare SEO
From Nowhere to Page 1 of Google
Pull Digital didn't promise to get FirstCare onto page 1 of Google for organic search - such a promise can't be genuinely made. But we got our heads down. First we used a paid-search strategy to put Firstcare into the top paid slot of their targeted key phrases. Secondly, we used insights about search volumes and converting paid-search phrases to optimise the Firstcare website. One year later, Firstcare was on page 1 of Google's organic search results for three targeted terms.