XAML (that’s ‘Zammel’ to creatives)


Techies talking with creatives was sometimes harder than mating giant Pandas with hamsters - not that you should.

Designers ask why they should use vector based software for laying out sites and applications when Photoshop always worked fine. It does, but clients make changes - and those changes involve a combination of designers and techies sharing responsibilities for who does what.

And that’s when the problems start.

Roll on web harmony - http://www.microsoft.com/uk/expression/webharmony/ - the bridge between geeks and fluffies has never looked so simple. It’s designed to eliminate those situations where a client makes changes so significant that the techies have to go back to the designers and request intricate changes.

Put simply, you design a site in Expression or Adobe Illustrator. Save it or Export it as XAML – this then becomes the essential elixir for codey people to wrap scripts around. The end result is seamlessly engaging sites with almost tactile interactivity on seriously robust, stainless steel precision code. No compromise – designers and techies still mates.

Now the XAML files can be updated anytime, independently by designer or developer. They’re linked, they’re scalable and you need never have another awkward conversation between those two parties – you know who you are...

Disclaimer: No hamsters were hurt in this illustration


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