New Websites, New Offices & a Social Media Whirl

It’s been a crazy few months at Pull with the purchase of our new office in Godalming, Surrey, several new recruits, and oh yes, lots of new and challenging projects. For Pull watchers, here is a snap shot of a few things we have been doing for our clients and some stuff we have coming up.

Conversis Global
We have been working with Conversis Global; one of the world’s leading translation and localisation companies for over a year now. We recently created an online marketing strategy to include search marketing and email marketing, social media and a redesign of their corporate site and creation of the first of many industry focused microsites.

The full strategy has some way to go yet, however the new global site and health microsite are now live, and generating great interest and lots of leads.

The main challenge with the new Conversis site was to secure higher quality leads from blue chip targets. We had to create a site in this case that would play the very important ‘salesman’s’ role of qualifying prospects and actually put off the number of consumers coming to the site for a free or low cost translation.

We developed designs and messaging that clearly spoke to ‘big businesses’, filtering out the many small leads they previously had.

Global site - http://www.conversisglobal.com/
Health microsite - http://www.conversismedicaltranslation.com/

Hung Hing UK
Part of the world’s biggest printing group, Hung Hing UK have been working with Pull on Internet and email marketing for some time.

After great success marketing under their UK brand MacLehose, the UK representatives of Hung Hing decided to take a leadership stance and with Hung Hing China’s blessing and with a marketing and branding strategy from Pull Digital behind them, decided to launch a new site brining the Hung Hing brand to UK clients in a bold and refreshing way.

It is only a month or so since we launched, however, already it looks likely to shape Hing Hing’s global communications strategy, and the site and analytics are showing great improvements on what was already their successful previous site.

http://www.hunghing.co.uk/

All of these sites were developed on the best-of-breed CMS solution Kentico CMS, a fantastic platform for creating future proof, scalable sites - we can integrate communities, intranets, extranets, e-commerce functionality and more, without expensive bespoke build costs (There are just extra modules we skin and configure).

And beyond
Also currently in the pipeline; we are working with 3M on a new social media approach to their email campaigns and marketing, as well as a whole new look and feel for the Design Councils Designing Demand campaign websites and email campaigns, and a new brand, website and Internet marketing strategy for an exciting new fishing tackle brand.

So please watch this space over the coming months for fresh updates on the latest work form Pull. 

 

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