Conversis Brand Launch
Conversis also needed a new brand identity, with variants for their corporate website and one for their Healthcare division: Conversis Medical.
Pull completed a brand positioning project which included a market analysis, interviews with Conversis’ clients, and provided Conversis with a brand strategy that informed the development of a unique new ‘owned’ brand look and feel.
Pull devised two related brand identities to be used across all of Conversis’ on and offline collateral with accompanying brand guidelines.
We also created on-brand exhibition stands and brochures.
Five months after launch, traffic across both sites has increased by more than 100% and tracked conversions are up five-fold.